Askbelynda- Logo system, Brand Guide & Website

Challenge: 'I want to keep an open mind and see where you can take this' this was the response when I asked the client to give a brief description of the branding style they have in mind, if any. The message that must be conveyed through the branding was 'Askbelynda is the most trustworthy way to shop online and get quality, sustainable products.'

Solution: Minimalistic, fun, pure (sustainability),trustworthy were the words I was working on. An icon that will be a small variation of the logo for Google Chrome Extension was designed as per the requirements alongwith the logo, brand guide

and website.